Hi, I'm Craig.

I grew up on a family farm in Putnam County, Indiana. We kept a big garden, and I spent summers picking sweet corn for market. That's where I learned that farm work runs on the weather and the season, not the clock, and that the selling part always gets squeezed in at the end of a long day.

After college I joined the sales and marketing team at Traders Point Creamery, the organic grass-fed dairy in Zionsville. I helped get their milk and yogurt onto shelves at stores like Whole Foods, Fresh Thyme, and Natural Grocers.

Then I owned Wildwood Market, an independent grocery in Indianapolis built around local produce and food from nearby farms. Running a store teaches you fast what gets people in the door: a good email, a post at the right time, a sign that says what's fresh this week. I also helped my wife run her flower shop, which leaned on local and seasonal flowers.

These days I build online stores and run email and ads for food brands that ship across the country. Cultivate Local is where I bring that work back to small farms and food businesses, because that's where I started and where I think it helps the most.

You work with me

When you hire Cultivate, you work directly with me from the first call to launch day. When a job calls for a photographer or a developer, I bring in people I trust and tell you up front who they are and what it costs.